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Strategic Interventions in Health Education Disciplines (SIHED) – supporting small specialist health careers

Strategic Interventions in Health Education Disciplines (SIHED) – supporting small specialist health careers

The College of Podiatry has received funding from the Office for Students (formerly HEFCE) to provide leadership in delivering a significant part of the SIHED programme in partnership with the Society of Radiographers, the British and Irish Orthoptic  Society and the British Association of Prosthetists and Orthotists.

The SIHED programme launched in March 2018, and is expected to run for three years with a budget of £1 million per year.

The SIHED programme aims to:

  • increase awareness of allied health disciplines
  • increase understanding of and demand for small specialist allied health disciplines
  • strengthen and diversify the delivery of the small and specialist disciplines covered by this initiative
  • develop a better understanding of the mature student market for nursing, midwifery and allied health.

 

The disciplines covered by the programme are:

  • Orthoptics
  • Podiatry
  • Prosthetics & Orthotics
  • Therapeutic Radiography

 

In 2017-18, the priority activities of the programme are:

  • Developing and delivering a marketing and communications campaign to support student recruitment to the professions in scope from September 2018 onwards
  • Appointing outreach and communications officers in the four subject areas covered by the programme
  •   Setting up a challenge fund and inviting providers to bid for funding, enabling them to pilot innovative ways of recruiting to their programmes, or delivering these programmes, from spring 2018 onwards
  • Facilitating work shadowing opportunities in orthoptics Funding a fixed-term role to increase capacity for prosthetics and orthotics work placements, allowing more students to study the subject. 
  • Evaluating the project and sharing outcomes from autumn 2018.

 

Ed Hughes, Head of Health and Medicine at HEFCE, comments: "HEFCE is very pleased to be able to provide a range of support for higher education in these small and specialist disciplines, which will help maintain the pipeline of healthcare professionals in these areas to meet the future needs of students, healthcare providers and patients."

Steve Jamieson, Chief Executive of The College of Podiatry commented: "I’m delighted that we will be working closely with colleagues at the Office for Students and at our partner organisations to develop and deliver this innovative and significant programme. Raising awareness and building understanding of these vital health disciplines is critical if we are to continue to attract students and so ensure the future health skills mix required to meet the needs of patients.”
   

For more information, refer to the Office for Students website, or contact the SIHED Programme Manager Alex Davis.

   


SIHED News

  • The #ISeeTheDifference campaign went to Skills LondonThe I See The Difference campaign headed to the country's biggest careers fair with the goal of inspiring the next generations of podiatry students. 26 November 2018
  • Join in the I See The Difference social media campaignJoin in the I See The Difference campaign by downloading images of real students and qualified AHPs and sharing in your Twitter, Facebook or Instagram feeds. Or create your own messages about how you make a difference every day. Download these images. 01 November 2018
  • #ISeeTheDifference at What Career LondonThe #ISeeTheDifference campaign went to the What Career Live event in London over the 12th and 13th October, to showcase the benefits of a career in the Allied Health Professions (AHPs), and signpost attendees to the www.iseethedifference.co.uk website where more information on the professions and course details can be found. 16 October 2018
  • I see the differenceInspire a new generation to study podiatry, learn to help patients stay independent, active and healthy, and so improve quality of life. The #ISeeTheDifference campaign is now live. ISeeTheDifference.co.uk/podiatry. Find out more. 01 November 2018
  • Office for Students funded campaign launchesThis September the College of Podiatry, in partnership with the Office for Students, will launch a digital marketing campaign to raise awareness of, and promote careers in podiatry and three other Allied Health Professions, Orthoptics, Prosthetics and Orthotics and Therapeutic Radiography. 26 September 2018
  • New Podiatry Outreach OfficerThe College of Podiatry is delighted to welcome Rachel Middleton into the new role of part time Podiatry Outreach Officer which has been funded as part of the Strategic Interventions in Health Education Disciplines (SIHED) Programme by the Office for Students. The Podiatry Outreach Officer will join the SIHED team to design, develop and deliver a programme of outreach events and activities to inspire the next generation of podiatry students. 13 August 2018
  • Can you help shape our campaign to recruit the next generation?Can you spare five minutes to answer a few simple questions? The College of Podiatry is developing an England-wide student recruitment and awareness campaign to raise the profile of career opportunities in podiatry. Please take the time to fill in the survey, and encourage your colleagues to do the same. Every response helps. 10 July 2018
  • The College of Podiatry welcomes Office for Students support for higher education in podiatryTwo projects, designed to improve recruitment and retention of students to podiatry courses are being warmly welcomed by the College of Podiatry. 27 June 2018
  • HEE launches clearing campaign to attract a new generation of podiatristsOn 23rd May 2018 Health Education England (HEE) launches a new marketing campaign to encourage more young people to consider a career in the Allied Health Professions. The campaign will include targeted marketing activity to promote podiatry as a great career option. 21 June 2018